Want to give your Instagram feed that wow factor? You’ve come to the right place! In this guide, we’ll explore some gorgeous aesthetic Instagram feed ideas to help you create a feed that’s uniquely you.

The best part? All the filters we’ll talk about are right there in Preview App, which also lets you play around with your layout by dragging and dropping photos before you post.

So whether you’re dreaming of soft pastels or feeling those moody vibes, we’ve got all the filter recommendations and styling tips to bring your vision to life.

Let’s start!

Color-Based Aesthetic Instagram Feed Ideas

Cotton Candy Dreams

Transform your feed into a soft, dreamy wonderland with this whimsical aesthetic. Using Filter 4 from the ‘Cream’ Pack in Preview App, you can achieve that perfect balance of vibrancy and softness. This aesthetic works particularly well for lifestyle, fashion, and beauty content, creating an inviting and cheerful atmosphere.

Rose Petal Whispers

Create an enchanting feed with this delicate theme. Combine Filter 10 from the ‘Cream‘ pack with pink tinting and desaturated, creamy tones. This aesthetic is perfect for wedding photographers, lifestyle bloggers, and anyone who wants to convey a sense of romance and elegance in their content.

Sage & Silk

Bring an organic, fresh feel to your feed with this nature-inspired aesthetic. Filter 8 from the ‘Cream‘ pack adds a subtle green undertone while maintaining a clean, professional look. This style is ideal for plant enthusiasts, eco-friendly brands, and nature-inspired content creators.

Pearl Mist

Achieve a clean, minimalist look with this sophisticated aesthetic using Filter 5 from the ‘Cream’ pack. This style creates a sophisticated atmosphere perfect for professional portfolios, architecture photography, and lifestyle content with a modern edge.

Storm Cloud Minimalist

Embrace the modern grey aesthetic that’s dominating Instagram feeds. Filter 9 from the ‘Food‘ pack delivers that perfect monochromatic look while preserving subtle details. Ideal for creating a clean, editorial feel that works beautifully with minimalist spaces, fashion, and lifestyle content.

For more variety in this style, try these alternatives:

  • Filter 12 in ‘Cream’ pack
  • Filter 4 in the ‘Winter’ pack
  • Filter 13 in the ‘Blogger’ pack

This style works exceptionally well for urban photography, fashion content, and moody lifestyle shots.

Vintage-Inspired Aesthetics

Antique Garden

Transport viewers to a nostalgic wonderland with Filter 5 from the ‘Retro‘ Pack. This filter creates a delicate balance of vintage warmth while preserving muted green tones.

For variety, try:

  • Filter 2
  • Filter 3
  • Filter 11 from the ‘Cream‘ Pack

This aesthetic creates a warm, inviting atmosphere perfect for botanical photography, vintage-inspired lifestyle content, and storytelling with a natural touch.

Time Capsule Tales

Capture timeless moments with Filters 4 and 7 from the ‘Retro‘ Pack. This aesthetic brings authentic vintage vibes to your feed, ideal for fashion, street photography, and documentary-style content.

Aqua Archives

Create a dreamy, nostalgic atmosphere with Filter 9 from the ‘Retro‘ pack. This filter adds a distinctive teal-tinted vintage touch that transforms your photos into timeless treasures, perfect for creating an ethereal feed with hints of oceanic nostalgia.

Warm Toned Aesthetics

Caramel Glow

Add warmth and richness with Filter 8 from the ‘Food‘ Pack. This orange-tinted aesthetic creates an inviting, golden hour feel perfect for food photography and lifestyle content.

Velvet Mocha

Embrace rich, warm tones with Filter 4 from the ‘Winter‘ Pack. For more brown-themed options, try:

  • Filter 1 from the ‘Winter’ Pack
  • Filter 8 from the ‘Winter’ Pack

Perfect for coffee lovers, lifestyle bloggers, and cozy content creators.

Sun-Kissed Symphony

Achieve authentic, true-to-life colors with Filter 3 or Filter 8 from the ‘Summer‘ Pack. This aesthetic is ideal for travel photography, outdoor adventures, and authentic lifestyle content.

Creative Feed Layouts

Checker’s Charm

Create visual interest by alternating between two different types of posts or colors. This pattern creates a checkered effect that catches the eye and maintains visual harmony.

Middle Memoirs

Make a statement by featuring unique content in the middle column of your feed. This intentional center line becomes a visual storytelling thread, creating a curated timeline of your most meaningful moments as viewers scroll through your profile.

Row Flow

Dedicate each row to a specific type of content or theme. This rhythmic organization creates a natural flow through your content, with each row telling its own mini-story while contributing to your feed’s overall narrative. It’s a perfect way to organize different aspects of your life or brand while maintaining visual harmony.

Carousel Magic

Create an enchanting swipe experience by making the first slide of each carousel post black and white, followed by its full-color version in the second slide. This magical transformation effect captivates viewers and adds an element of surprise to your content. It works particularly well for:

  • Fashion photography
  • Nature and landscape shots
  • Before and after transformations
  • Architecture photography
  • Portrait photography
  • Travel photography

Rainbow Reveal

Transform your feed into a colorful journey by dedicating each row to a different color. As viewers scroll, each new row reveals another hue in your carefully curated spectrum, creating an enchanting gradient effect that makes your profile impossible to forget. This style turns your entire feed into an artistic color story.

Puzzle Paradise

Take your feed to the next level with intricate puzzle layouts where each post is a piece of a larger masterpiece. When viewed together on your profile, these carefully planned pieces create stunning large-scale images that showcase your creativity and attention to detail. Perfect for artists, brands, and anyone looking to make a bold visual statement.

Tip: Use the ‘Split Image’ feature in Preview App.

Scrapbook Style

Create a charming, personal feel with carefully arranged posts that mimic the look of a handcrafted scrapbook. This layout style combines different visual elements, textures, and memorabilia-style content to create an authentic, journal-like aesthetic that makes your feed feel intimate and curated.

Tip: Use the ‘Split Image’ feature in Preview App. Scrapbook designs coming soon 😉✨

Tips for Maintaining Your Aesthetic

  • Plan your content in advance using the Preview App
  • Maintain consistent editing techniques within your chosen aesthetic
  • Consider the overall grid view when posting individual photos
  • Use complementary colors within your chosen theme
  • Adjust your filter strength to maintain similar aesthetic throughout your feed

That’s it!

Here’s the fun thing about creating your Instagram aesthetic – it’s all about expressing your unique style! While filters and layouts are great tools to play with, the most engaging feeds are the ones that feel authentic to you. Maybe you’ll fall in love with Cotton Candy Dreams, or perhaps Storm Cloud Reverie is more your vibe. The beauty is in experimenting until you find what feels right.

Don’t be afraid to mix and match filters, try different layouts, and most importantly, have fun with it! Take some time to play around in Preview App, testing different combinations until something clicks. Remember, your feed is your creative space – let it evolve with you.

PS: Which aesthetic feed caught your eye? Share your favorite style in the comments below – we’d love to hear what inspires you!