What are some of the top real estate Instagram hashtags you can use?
All the hashtags I’m going to share are in Preview App for quick access.
And they work:
So what real estate hashtags can you use?
As a real estate professional, there are 4 types of hashtags you should use:
- Real Estate hashtags
- Location hashtags
- Unique location hashtags
- Home hashtags
I will explain why below.
All the hashtags in Preview are organized into hashtag groups to make it easier for you to use the ones you need.
Let’s start.
Real estate Instagram hashtags
The first hashtag group to use is the “Real Estate” hashtag group.
This group has the core Instagram hashtag real estate professionals and realtors use.
Strategy:
- Use only these hashtags from this hashtag group, or
- Mix hashtags from this hashtag group with location hashtags and / or home hashtags
Here is where the hashtags are:
Luxury real estate Instagram hashtags
Do you sell or rent luxury homes, mansions or apartments?
Use the “Luxury Life” hashtag group.
If you want to grow your Instagram beyond real estate and want to attract followers who value a luxurious and motivational lifestyle: use “Business” and “Entrepreneur” hashtags.
All these hashtags are in Preview.
Home hashtags for real estate
Want to get more followers?
If you share photos of homes and interiors, use the “Home” related hashtags.
There are hundreds of key home hashtags in Preview.
Type “Home” in the search bar of the Hashtag Finder to see them all.
Why “Home” hashtags?
- It tells the Instagram algorithm what your post – and account – is about. And therefore it can show your posts to people interested in homes.
- You can attract a broader audience so you can grow your Instagram account beyond selling real estate only. You can get more followers and grow a community.
Location Instagram hashtags for real estate
Strategy:
You are a local business. Locals are probably your ideal buyers.
Or you want international people to find your posts if they are looking for homes in your area.
Whatever the case:
Use location hashtags.
Preview has a collection of location hashtags.
Type the location in the search bar to find your country and / or city.
Unique location hashtags for real estate
Strategy:
Create your own unique location hashtags by combining key words.
Example:
Let’s say sell luxury homes in Miami.
Combine the two keywords: “luxury homes” + “miami” into one hashtag.
The hashtag becomes:
#luxuryhomesmiami
Other strategic Instagram hashtags for real estate:
- #realtor+[Your City]
- #realtor+[Your Country]
- #realestate+[Your City]
- #realestate+[Your Country]
- #homeforsale+[Your City]
- [Your City]+homeforsale
- [Your City]+homes
- [Your Country]+homes
- [Your City]+realty
- [Your City]+realty
Save time: Save your unique hashtags
Don’t waste time typing each unique hashtag, one-by-one, every single time you want to use them.
Save them in Preview.
Then just tap on a button to add them to your caption (or first comment), when you need.
That’s it!
To recap, here are core real estate hashtags you can use to be seen by buyers or lessees:
- Real Estate hashtags
- Location hashtags
- Unique location hashtags
- Home hashtags
