With more eco-friendly options than ever, it’s important your sustainable brand gets seen on Instagram to increase your impact and engagement.

You can use Preview App’s hand-selected hashtags to help you rank higher in the Instagram algorithm and enhance your Instagram SEO.

The hashtags are ready for you in Preview so you can easily mix and match to best reflect your brand and its environmental goals. Whether you are a small business or a global brand, all of these hashtags work to boost your visibility on Instagram:

Instagram hashtags eco-friendly sustainable

Now more than ever, our environment needs eco-friendly, sustainable, and non-toxic businesses to thrive and Preview is here to help.

Let’s dive in.

Instagram hashtags for Eco-Friendly Brands and Sustainability

There are thousands of hashtags to choose from in Preview.

We will focus on 4 main categories to help your green business grow on Instagram:

  • Eco-friendly and sustainability
  • Business and entrepreneurship
  • Product-specific
  • Health and wellbeing

Each category includes hundreds of hashtags for you to choose from to make your own custom hashtag groups. The best part? All the research has been done for you.

Let’s explore each category more in depth.

1. Eco-friendly and sustainability

These are the essential eco-friendly and sustainable hashtag groups in Preview. We highly recommend you start here to start building your perfect hashtag groups.

Instagram hashtags eco-friendly sustainable

2. Business and entrepreneurship

Think of hashtags as keywords that can help direct your audience to your brand. Many people search on Instagram for an “eco friendly small business“, “handmade business“, “shop” or “brand“. Therefore we need to hit those keywords so they can find you.

These business hashtags are amazing core groups to utilize no matter what niche of the eco-friendly sphere you are in.

Instagram hashtags eco-friendly sustainable

3. Product-specific hashtags

What are you selling? Products? Services?

You might be selling candles, soaps, clothes, handmade products, essential oils, food, natural skincare, makeup, hair products, art & crafts, stationery, home decor, gardening tools, pet products, or something else entirely.

There are many different product hashtags within Preview. Here are just some of them:

Instagram hashtags eco-friendly sustainable

4. Health and wellness

Being environmentally conscious goes beyond just wanting to take care of our Earthly home – it means we also care for ourselves and our health. These hashtags will help you connect with a likeminded community and share your passions for being eco-friendly in all aspects of life.

Use these hashtags so you can be seen by those who care about healthy, eco-friendly and sustainable products:

Instagram hashtags eco-friendly sustainable

How to find the Instagram hashtags for eco-friendly brands

You can use Preview on your phone and computer.

For this tutorial, I will show you how to use the phone app (the steps are the same on Preview Desktop on your computer).

Open your caption:

Instagram hashtags eco-friendly sustainable

Tap on “Find Hashtags“:

Instagram hashtags eco-friendly sustainable

Write a keyword in the Search Bar. For example, “Eco friendly“:

Instagram hashtags eco-friendly sustainable

You will see the recommended hashtag groups:

Instagram hashtags eco-friendly sustainable

How to add them to your post?

  • Tap on “Add All” to add all of the hashtags from one group in your caption, or
  • Tap on a single hashtag to only add that one to your post (this allows you to select exactly what you want, and mix hashtags from different hashtag groups)
Instagram hashtags eco-friendly sustainable

BONUS #1. See your Hashtag Analytics

Keep track of your hashtag analytics in Preview with a quick tap of a button.

  • Tap on the “Analytics” button in Preview
  • Scroll down
  • See your “Top Hashtags
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable

BONUS #2. See your Competitors’ Top Hashtags

We know how important it is to see what your brand’s competitors are doing on Instagram as well. With Preview, you can see their top hashtags and test them with your content – it’s super simple to do.

  • Tap on the “Search” button
  • Type their username
  • Search
  • Scroll down to see their Top Hashtags
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable
Instagram hashtags eco-friendly sustainable

That’s all!

We’ve loved sharing all of these amazing hashtags with you! If you have any hashtags you’d love to see in Preview, don’t hesitate to send us an email 🙂

We’ll see you next time on Preview and Instagram!

P.S. Give your loved ones the gift of Preview this Holiday season with a Preview Gift Card!