Skincare Instagram hashtags can be so powerful to get your posts seen by more people.
But which ones to use for maximum impact?
You might post about:
- Skincare tips
- Skincare routine
- Skincare products and brands
- Skin treatments and therapies
- Skin transformations
- Your skincare business (as a dermatologist, skin therapist or esthetician)
- Natural, organic or vegan skincare
You might want to attract customers, clients or grow your community on Instagram.
I’m going to share over 200 skincare Instagram hashtags you can use – including hashtags you might not have thought about.
How to get all the hashtags?
All the hashtags are in Preview App. Ready to copy and paste to make your life easier.
Look what people are saying:
The hashtags in Preview have been researched and selected manually (not by a random bot) to give you the best reach.
There are no banned hashtags.
The hashtags are organized into groups so you can quickly choose the ones you need for your post.
You’ll find hashtag groups for:
- Skincare
- Natural skincare
- Beauty
- Organic beauty
- Vegan skincare
- Skincare bloggers
- Dermatology
- Skin therapy
- Aestheticians
- Skincare humor (if you like sharing quotes, memes or funny Reels about skincare)
- Wellbeing
- Wellness
- Self-care
- Anti-aging / midlife
- Handmade skincare
And more.
You can use these hashtags for your normal posts, IGTVs and Reels.
Ready?
Before I show you the hashtags, here is where to find them in Preview.
Press on “Find Hashtags“:
Type a keyword in the search bar (for example: “Skin“):
You have 2 options:
- “Add All” to add all the hashtags from a hashtag group in your caption, or
- Press on a single hashtag to only add that one to your caption.
Ready to see which skincare hashtags you can use?
Let’s start!
Skincare Instagram hashtags
This first hashtag group is the “Skincare” hashtag group.
It has the core hashtags for skincare, skin tips and skincare results.
Recommended for:
- Skincare professionals
- Skin treatments
- Skincare bloggers
- Skincare tips
- General skin posts
Remember: you can mix and match the hashtags from different hashtag groups.
Keep scrolling to see more hashtag groups you can use.
Esthetician hashtags
Recommended for:
- Skincare professionals
- Dermatologists
- If you personally had an esthetician appointment and post about it
Use the “Esthetician” hashtag group:
Dermatology hashtags
Recommended for:
- Skincare professionals
- Dermatologists
- If you personally see a dermatologist and want to share your experience
Check the “Dermatology” hashtag group:
Skin therapy hashtags
Recommended for:
- Skincare professionals
- Dermatologists
- Aestheticians
- If you personally had a skin therapy appointment and want to share your experience
Check the “Skin Therapy” hashtag group:
Natural skincare Instagram hashtags
Recommended for:
- Anyone who wants to share their natural skincare experience, products and brands
Check the “Natural Skincare” hashtag group in Preview.
You can also use other “Natural” hashtags. These hashtags will help you connect with the community on Instagram who care about a natural lifestyle. And therefore, natural skincare.
Other recommended hashtags for natural skincare pages:
- Organic skincare (see below for more information)
- Holistic Health
Organic skincare hashtags
If you love organic skincare and want to share organic skin products and brands, you can use the “Organic Skincare” hashtag group.
I also recommend using the other “Organic” hashtags in Preview. They will help you connect with people who deeply care about finding organic products.
Check these hashtags in Preview:
- Organic
- Organic Beauty
- Organic Family
Vegan skincare hashtags
Do you use vegan skincare products?
If so, you can use these hashtag groups in Preview:
- Vegan Skincare
- Plant-Based
- Vegan
Remember, you can mix and match hashtags from different hashtag groups.
Handmade skincare Instagram hashtags
Do you create your own, handmade skincare products?
If so, you can use these hashtag groups in Preview:
- Any of the hashtag groups mentioned above (if it fits with your brand)
- “Handmade Business”: so people looking to shop from handmade businesses can find you.
- “Small Business”: so people wanting to shop from small businesses can find you too.
- “Sustainability”: so people looking for sustainable products can find you.
Type “handmade” or “small business” in the search bar of the Hashtag Finder and you will see more recommended hashtags for you.
You can also use the other hashtag groups recommended below. Keep scrolling.
Skincare humor, memes and quotes hashtags
Quotes and memes are one of the best ways to get more comments, shares and reach.
If you are sharing (or planning to share) quotes, memes or funny Reels, use these hashtags:
- Skincare Humor
- Quotes
- Instagram Reels
Beauty community hashtags
Skincare is part of a larger community: the beauty community.
If you want to broaden your target audience, use the “Beauty” hashtags.
These hashtags will link you to people who are interested in all things beauty – which includes skincare lovers.
Wellness and Wellbeing hashtags
Skincare is also part of our wellbeing routine.
There is a vibrant community on Instagram dedicated to Wellness and Wellbeing.
These people could be your ideal followers – or clients (if you have a skincare business).
As a skincare professional or blogger, you can use these hashtag groups to connect with the community:
- Wellness
- Wellbeing
Lifestyle blogger hashtags
Feel like testing hashtags outside the box?
Instagram is the land of bloggers and influencers.
As a skincare Instagram page, you can also use the hashtag groups to connect with this community.
Use these hashtag groups in Preview:
- “Lifestyle Blogger”
- “Pretty Life”
Self-love and self-care hashtags
Want to target people who care about self-love and self-care?
Skincare is a big part of self-care.
Why not connect with a community who cares about self-love and taking care of themselves, in and out?
These hashtag groups in Preview will be perfect to grow your account too:
- Self-love
- Self-care
Aging and midlife hashtags
Do you give skincare and anti-aging tips for midlife women?
Luckily, midlife women have created a tight-knit community on Instagram, using hashtags.
You will find these in Preview, under these hashtag groups:
- Aging
- Midlife
Hashtags based on who your ideal followers are
Just like you’ve seen above, you can use other hashtags that are not just about “skincare”.
Think outside the box.
Think of hashtags as communities.
Use hashtags that your ideal followers / clients are using themselves, to be seen in front of their eyes.
Here are other hashtag groups you can use in Preview:
- Slow living – people who enjoy the slow living movement also care for self-care – this includes skincare.
- Moms – see “Mom Blogger'”, “Motherhood”, “New Mom”, “Stay-at-home mom”
- Makeup – people who love makeup usually also love skincare products.
Type these keywords in the search bar of the Hashtag Finder to use them.
As always, choose the hashtags that fit your brand and Instagram goals.
That’s it!
Take your time to play with the hashtags.
You will see many more hashtag recommendations in Preview.
Scroll around and see what fits your post and your brand.
Enjoy!
More tips:
- The Best Instagram Strategies to Grow your Account (feed, hashtags, Insta Story, Reels tips and more)
- Instagram Hashtag Strategy for Business
- Instagram Captions your Customers will Love
- Download Preview
