Need help designing a beautiful feed?
Click here!

Want to know where to find Instagram post ideas?

There are 8 places.

Need help brainstorming post ideas for your own account?

Check the tips below first. And then tell me in the comments what your account is about and we can brainstorm together.


Let’s start.

Instagram post ideas #1. Ask your followers

Do an Instagram post or an Instagram Story and ask:

  • “What kind of posts do you love seeing from me?”
  • “What would you like me to share more of?”
  • “What are your biggest struggles when it comes to…?”
  • “What do you need help with?”

You might get 1 answer, 5 answers, 10 answers, 100 answers.

Even if you get 1 answer: use this answer and create the post for this person.

And the question from this one person might trigger more post ideas in your mind, and you might create multiple Instagram posts out of this one question.

Instagram post ideas #2. Check Google

Have a business?

Google is where to find Instagram post ideas.
Type on Google something related to your specialty, and see what the most searched phrases are.

What you see on Google is what people want answers for = these are post ideas for you.


Interior designer: “How to design a…”
Wedding planner: “How to plan a wedding” or “wedding planning tips”

Instagram post ideas #3. Check Quora

People use the website called “Quora” to ask questions on a lot of different topics.

You can use their questions to find Instagram post ideas for your account.

  • Type your industry / specialty in the search box
  • Scroll through people’s questions
  • Make a list of questions that you like the most
  • Answer each question in a separate post

Instagram post ideas #4. Use your blog posts

Are you a blogger?

  • Choose one blog post
  • Split it into parts
  • One part = one Instagram post

5. Use the holidays

There are a lot of fun holidays during the year.

When there’s a holiday, everyone on Instagram celebrates. It’s your chance to join the movement.

Use the Calendar in your Preview App Desktop version to see important and fun social media Holidays.

And prepare posts related to these holidays.

If you have a business: Choose holidays that fit with your brand. Or use the holidays in a creative way.